From Furby

To capture the fun-loving spirit of Furby, we placed the toy in situations where Furby's unique outlook led to silly misunderstandings.

To Furby Connect

The first major iteration of Furby in years, Furby Connect was one of Hasbro's marquis products heading into the holiday season. To help introduce Furby Connect on social, we blended our established persona with a new visual direction. Original photography and video gave a first-hand look at the toy while showcasing the product's features.